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Texas A&M University

Marketing & Communications

Message from the President

To illustrate the importance of our brand and visual identity, Dr. Loftin issued the following message.

  • The letter states that all units on campus must apply brand guidelines to their identity.
  • No individual logos will be allowed for official areas of the university (i.e., colleges, departments, divisions, offices, programs, centers, and other units). A brand architecture system was designed to allow unit names to be emphasized.
  • When the statement arises: "We need a logo," the answer is "You have one." Visually showing our unity will have a powerful impact on how our brand is perceived.
click to enlarge or download pdf

 

Letter from President Loftin endorsing the brand guide
Questions?

email us at:
brandguide@tamu.edu

Download Logos

A .zip download folder containing EPS, PNG, and high-resolution JPEG files of all logos