Besides consistent use of logos, another unifying visual component is consistent use of color. The university color palette was created to complement our signature color, Aggie Maroon™.
For 4-color Offset Printing
C=15 M=100 Y=39 K=69
Custom mix for spot-color Offset Printing:
Pantone® Yellow 012 9.00
Pantone® Rubine Red 36.00
Pantone® Black 25.00
Pantone® Trans. White 30.00
For Pantone® Number Requirements:
Print Color Palette
The colors below are for printed materials. Both Pantone spot colors and CMYK percentages have been provided. Every print technique is different and print proofs may be required to ensure color accuracy.
The Digital Color Palette is referenced in the web section of this site.
Accent Colors (to be used sparingly)
The primary color palette is the basis of the overall color scheme. Aggie Maroon should always have a strong presence. Secondary colors are used in smaller proportion and should never overwhelm the primary colors. Accent colors are utilized in small amounts to highlight or balance compositional elements. The segmented bars below represent the percentages of colors used in each piece.